Customized coaching, action planning, and dance for the life and work you were created for.

J.S. Simpson & Associates

Customized coaching and action Planning for

the Life Paragraphand Work You Were Created for.

Customized coaching, action planning, and dance

for the life and work you were created for.

We know that you want to experience genuine fulfillment.

To achieve that, you need to understand how to reach what you're longing for.

The problem is everything you’ve tried so far hasn’t worked and you don’t know why, which makes you feel frustrated.

You deserve a solution that shows you the unique path you were created for.

We understand what it’s like to strive and succeed, and still feel mis-fit; leaving you drained and unfulfilled.

Which is why our clients are saying:

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“Mr. Simpson has helped me scale my life’s mountains. I had a hectic lifestyle, but I now have more time on my hands for my family and others. Because of his help, I am more at peace with my life.”


Joshua M.

“I had questions about my purpose in life, and Jeff honestly helped me navigate those. I have been finding more joy in motherhood and spending quality time with my family.”


Darianne M.

“I felt very lonely and felt I couldn’t afford necessities/wants or enjoy things with others. It was very frustrating. [After] My life became more purposeful. I felt relieved, happy, secure and no longer lonely.”


Alex W.

“Before you helped me, I had no interest nor desire in reaching my goal. It caused me to experience low self-esteem. [Your] Teamwork gave me great motivation and a positive attitude. It benefited me as I accomplished my goal.”


Gina W.

“In private, there were many tears and much doubt as to my worth. Some struggles had been with me since childhood, others because of failed relationships in adulthood. After, I am more confident and relaxed, and don't second-guess myself. I know my worth.”


Rebecca B.

Here’s how we do it:

Discover

You deserve a plan as unique as you are. Our approach includes conversations around your results of selected personal assessments, so we have a clear understanding of who you were created to be and why.

Plan

Once we understand your unique design, we can work together to create a customized plan including our 5F Framework: Faith, Family, Fitness, Fellowship and Field.

Act

True transformation comes from action. We're here to guide you, and with our supportive community, you'll find the encouragement and motivation to follow your unique path toward the fulfillment you deserve.

about

Jeff Simpson

Jeffrey S. Simpson, known for his unconventional approach, empowers change seekers to unlock their unique gifts and achieve lasting fulfillment. His signature processes—the . 1% Effect℠, Be EmPowerful℠, and the 5F Framework℠ - Faith, Family, Fitness, Fellowship, and Field - help others break free from societal norms and align with their true purpose, much like the harmony and balance found in dance.

Jeff is a Maverick and strategic advisor with nearly 37 years of service in and with the U.S. Navy, including over 15 years of innovative leadership at The Johns Hopkins University Applied Physics Laboratory.

He holds graduate degrees in divinity and ministry, a bachelor’s in religion, and an associate’s in engineering. He is pursuing CliftonStrengths and Enneagram certifications, Life and Leadership Coaching certifications, and credentialing from the International Coaching Federation (ICF). As a competitive dancer passionate about ballroom, rhythm, Latin, and social dancing, Jeff incorporates the principles of rhythm and balance into his coaching, guiding clients to find their unique flow in life and work.

about

Jeff Simpson

Jeffrey S. Simpson, known for his unconventional approach, empowers change seekers to unlock their unique gifts and achieve lasting fulfillment. His signature processes—the .1% Effect℠, Be EmPowerful℠, and the 5F Framework℠ - Faith, Family, Fitness, Fellowship, and Field - help others break free from societal norms and align with their true purpose, much like the harmony and balance found in dance.

Jeff is a Maverick and strategic advisor with nearly 37 years of service in and with the U.S. Navy, including over 15 years of innovative leadership at The Johns Hopkins University Applied Physics Laboratory.

He holds graduate degrees in divinity and ministry, a bachelor’s in religion, and an associate’s in engineering. He is a Strengths Champion certified coach and pursuing certification in Enneagram and credentialing from the International Coaching Federation (ICF). As a competitive dancer passionate about ballroom, rhythm, Latin and social dancing, Jeff incorporates the principles of rhythm and balance into his coaching, guiding clients to find their unique flow in life and work.

Latest Articles

A dark, moody horizon with light breaking through clouds. Symbolizes tension, transition, and clarity emerging from discomfort.

Why Alignment Won’t Feel Like Ease at First

June 08, 20252 min read

The discomfort you feel isn’t a sign to stop. It’s a signal you’ve finally started.


Everyone wants ease.

You hear it everywhere—coaching rooms, sermons, podcasts, and now in the swirl of cultural “alignment” advice that confuses comfort with clarity.

Follow the peace.
Trust the flow.
If it’s meant to be, it’ll feel easy.

But here’s the truth no one wants to admit:

When you’ve spent years adapting to survive…
true alignment won’t feel easy at first.

It will feel like friction.
Like a relationship with truth that rubs against your performance.
Like peeling off the version of you the world rewarded—
to finally step into the one God actually designed.


Don’t confuse peace with passivity.

Pop culture has trained us to mistake the absence of resistance for divine timing.
But real peace isn’t passive.

It’s not the absence of discomfort. It’s the presence of rightness.

And rightness—when you’ve been out of alignment—doesn’t arrive gently.
It disturbs. It activates. It calls your nervous system into question.

Because everything that was built on misalignment
will resist the truth of who you are.


Alignment will cost the version of you that succeeded without it.

You will lose the approval that came from pleasing.
You will lose the recognition that came from performing.
You will lose the control that came from overfunctioning.

You will feel the discomfort of not being praised for choosing differently.
And yes, it will be tempting to confuse that discomfort with misdirection.

But listen closely…

Discomfort may be the very sign that you’re finally on track.
Especially if you’ve always been ahead of your time.
Especially if you’re a quiet rebel, a spiritual initiator.
Especially if the old way was costing you your soul.

Because alignment will often disrupt the life you built from misalignment.

The habits.
The identity.
The safety strategies.
The version of you that the world clapped for
while your spirit wilted beneath the surface.


If you’re here, you’re not late. You’re ready.

This isn’t about destruction.
It’s about
recalibration.

It’s the shedding of a skin that was never yours.
It’s the tension that arises when your spirit leads but your structures resist.

You are not broken.
You are re-entering divine design.

You are learning to walk again—this time, barefoot and grounded.
This time, from truth.

Because the discomfort you feel?
It’s not a warning.
It’s your body saying, “We’re finally doing this differently.”


👉🏻 Take the Clarity Assessment. Start seeing which areas of your life are aligned—and which are still adapted.

Let the discomfort speak.
Let it lead you home.


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From my radiant Maverick heart,
– Jeff
❤️‍🔥

🔁 Know someone who needs this? Forward it. Share it. Let them know they’re not alone.

alignment and easespiritual misalignmentpersonal growth discomfortclarity and resistancedivine alignment vs performanceidentity and recalibrationhigh achiever burnoutwhy alignment feels harddiscomfort as a sign of growthsigns you’re finally alignedpurpose-driven transformationMaverick approach to alignmentfaith-based personal development
blog author image

Jeffrey S. Simpson

Jeffrey S. Simpson is a strategic advisor, movement builder, and spiritual disruptor—guiding trailblazers and purpose-driven souls to live boldly, unleash impact, and align with their divine design. Through his signature frameworks—the .1% Effect℠, Be EmPowerful℠, and the 5F Framework℠ (Faith, Family, Fitness, Fellowship, and Field)—Jeff helps others become who God created them to be in life, work, and legacy. A Maverick with nearly 37 years of service in and with the U.S. Navy and over 15 years at The Johns Hopkins University Applied Physics Laboratory, Jeff brings battle-tested leadership to every conversation. He holds graduate degrees in divinity and ministry, a bachelor’s in religion, and an associate’s in engineering. He is a certified Strengths Champion coach, actively pursuing certification in the Enneagram and credentialing through the International Coaching Federation (ICF). When he's not coaching high-achieving pioneers, Jeff can be found on the dance floor as a passionate ballroom, rhythm, and social dancer.

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240-222-1241

Email:

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